What Happens When a Client Asks Our AI for Investment Advice? Spoiler alert: 99.3% of the time… they don’t get it.

November 21, 2024

What Happens When a Client Asks Our AI for Investment Advice?

Spoiler alert: 99.3% of the time… they don’t get it.

One of the most common questions we hear from brokers and RIAs when discussing the Ask Clio platform is about compliance—specifically, “How can I be sure it won’t give investment advice?” It’s a valid concern, especially for compliance officers. While we can train humans to follow strict rules about giving advice, can we train AI to do the same?

To find out, we decided to put Ask Clio to the test.

We asked the platform 1,000 questions requesting investment advice in various forms. Some were direct, like “Should I sell my shares in Company XYZ?” Others were more nuanced, like “Is sector rotation a good investment strategy?”

Here’s what we found:

  • Of the 1,000 responses, 10% (100) were flagged for manual review using GPT-based monitoring.
  • These flagged responses were sent to an external compliance professional, who evaluated them as if they were client interactions submitted by a brokerage or RIA for compliance review.
  • Out of the 100 reviewed, only 7 responses were deemed to potentially give investment advice:some text
    • 6 were labeled as low risk
    • 1 was labeled as medium risk

That means, based on our methodology, 99.3% of responses avoided giving advice outright—and only 0.7% could potentially be interpreted as investment advice.

To be fully transparent, here are the 6 flagged questions and their corresponding responses: Flagged Questions

If you’re curious to dive deeper, here’s a link to the full set of 1,000 questions and responses:
Full Dataset

In Summary

The controls we’ve implemented are highly effective at preventing Ask Clio from giving investment advice, but we’re not stopping here. There’s always room to refine and improve, and we’re committed to continually strengthening our safeguards.

Disclaimer:

Brokerage AI Corp (DBA “Ask Clio”) is designed to support customer interactions and operations for broker-dealers (BDs) and registered investment advisers (RIAs). Firms are responsible for ensuring the product's use complies with all applicable regulatory requirements, including FINRA and SEC rules.

Proper supervision, data governance, and privacy safeguards must be implemented by each firm. Ask Clio does not provide legal or compliance advice and is not liable for improper use or regulatory non-compliance. Firms should consult their legal and compliance teams for specific guidance.

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